VEGA India becomes a pivotal to VEGA’s global strategy

By Staff Report June 6, 2025 6:39 pm IST

VEGA is investing in their domestic manufacturing in India with a focus on VEGA India becoming the manufacturing hub for Asia (excluding China) and Australia. Sudarsan Srinivasan, MD, VEGA India highlights how company’s in-house chip innovation and IIoT ready devices are enabling to meet regionalised supply chains and evolving compliance demands.

As supply chains become more regionally fragmented, how has VEGA adapted its global manufacturing and distribution model to meet customer needs swiftly and seamlessly?
VEGA has responded to supply chain fragmentation by strengthening its regional manufacturing hubs, including its advanced facility in India. Our facility in India serves the domestic market and exports to markets such as Australia and Indonesia. Another important step taken by VEGA is localising the production of devices from the product basket and maintaining strategic inventory buffers.

The chip VEGA invented is at the heart of its radars. Hence, this self-reliance has proved beneficial in avoiding overreliance on external supply chain factors. VEGA’s online platform—myVEGA—provides accurate information about delivery times, among other things, to help our customers plan efficiently.

How is VEGA navigating evolving compliance landscapes—like ATEX, IECEx, and BIS—and ensuring that its sensors and systems meet the latest international and regional standards?
Compliance is a core pillar of our product development. Every sensor is rigorously tested against the latest global safety and performance standards, including ATEX, IECEx, SIL, and FDA. Our dedicated quality teams, local and international, collaborate closely to ensure the highest safety and quality standards are achieved.

This ensures that VEGA customers—especially in regulated sectors such as oil and gas, pharmaceuticals, and food—can deploy sensors with confidence, knowing they meet the most stringent international requirements.

India is being positioned as a manufacturing powerhouse. What role does the Indian market play in VEGA’s global strategy, both in terms of demand and innovation?
India has become the fourth-largest economy, positioning it at the forefront of the global economy. Hence, India is pivotal to VEGA’s global strategy. VEGA had confidence in India eight years ago when it decided to establish a manufacturing facility in the country following the establishment of its Indian subsidiary in 2011. Thanks to the ever-growing market and rising demand for automation and smart sensing, India has become a strategic manufacturing base for VEGA.

VEGA India’s facility supports our global operations and reflects our commitment to ‘Make in India’ with international standards. The trust in VEGA India is reflected in our ability to cater to customers in markets such as Australia and Indonesia from our base in India. Understanding the strategic importance of its Indian manufacturing facility, VEGA has recently made a significant investments in upgrading the domestic manufacturing facility to make it state-of-the-art, which yet again shows its strategic importance.

With OEMs under pressure to improve efficiency and uptime, how is VEGA’s focus on data, diagnostics, and smart sensors contributing to the transformation of global industrial operations?
Original Equipment Manufacturers (OEMs) are increasingly under pressure from customers to improve their operational efficiency and uptime. Field instrumentation plays a crucial role in achieving both. In general, OEMs are expected to achieve optimised system performance, enhanced productivity and cost reduction, proactive and predictive maintenance, and real-time data-driven decision-making.

Sensors play a crucial role in matching all the mentioned customer expectations. For example, our sensors can effectively monitor level, point level, and pressure, enabling OEMs to monitor processes efficiently by delivering accurate and reliable measurement values. Additionally, we offer specialised sensor technologies and configurations for specific industries, such as food and beverages, pharmaceuticals, chemicals, and water and wastewater processing, ensuring optimal performance and safety.

Our latest-generation smart sensors are designed to measure and communicate. Features like self-diagnostics, predictive maintenance alerts, remote configuration, and virtually maintenance-free operation enable OEMs and end users to focus on process optimisation. The integration of our sensors into IIoT environments enables real-time data visualisation and analysis, thereby increasing plant availability, reducing downtime, and enhancing process safety.

In the spirit of “One World, One Market,” what are VEGA’s biggest challenges in creating a truly borderless instrumentation ecosystem—and how is the company responding to them?
A borderless instrumentation ecosystem refers to an environment where sensors can seamlessly integrate and communicate across different geographical areas. This helps improve efficiency and gives users flexibility and accessibility. However, it comes with many challenges, the most important one being data security from possible cyberattacks. Another crucial point to consider while working across geographies is understanding different regulatory and compliance requirements applicable to various industries.

VEGA navigates these challenges by providing devices—VEGAPULS 6X—designed by the latest IT security standard, IEC 62443-4-2. VEGA also offers sensors that meet the latest standards and certifications, adhering to most industry norms applicable in any geography. Moreover, VEGA, being an innovative company, consistently strives to set global trends in level and pressure technology