‘Startup India’ movement to create opportunities

March 29, 2016 5:08 pm

Experts from the industry speak about the opportunities for Indian manufacturing sector that is going to be created as a result of the Startup India movement
 Indian market always had tremendous opportunity to grow in manufacturing sector. This opportunity remained untapped due to various policies and difficulty in business process and establishment procedures. With opening up of ‘Make in India’ campaign industries are seeing the government’s willingness to welcome the new business. This will make the process of setting up the facilities easier.Sadananda Koppalkar, Head – Business Development – EDM – Die and Mould, Makino India Pvt Ltd informs, “Currently India’s GDP is overly dependent on services sector which is 56 per cent of GDP and manufacturing sector contributes only 16 per cent to GDP. With a greater contribution from manufacturing sector the health of GDP will be better and sustains the long term growth.”
With ‘Make in India’ initiative many OEMs from different sectors may enter India and set up their manufacturing hub. There by we can see the increase in TIER1 and TIER2 companies increasing their capacities and many new entrants in these categories. Especially defence, construction and railways are open to private investment; in defence the FDI cap has been doubled, and on a case-to-case basis, 100 per cent FDI may be permitted; 100 per cent FDI in rail projects and in construction. The defence manufacturing was largely confined to the Indian military services but with this initiative the industry is opening up for the other opportunities largely unexplored. Such transformation needs a drastic shift in manufacturing process to make the products competitive and meet the lead times. Hence the demand comes for capital equipments to supply the superior technological products. “Many new companies if they open new ventures in India about manufacturing we will have good scope. If they decide to do only assembly in India we will not have enough opportunities. All these initiatives have to ensure productivity, quality, delivery commitment with keeping cost in mind. Global layers needs all these while negotiating but are not sure about regular flow of business,” observes Ramkripal Yadav, General Manager – Key Account Sales and Marketing, Haas Automation India Pvt Ltd.
Seeking to make the country a global manufacturing hub, Prime Minister Narendra Modi’s ‘Make in India’ campaign is the right approach in today’s situation for our developing nation with 1.27 billion population. Since the campaign is aimed at making India a manufacturing hub and the government is pulling out all the steps for ensuring a smooth sailing for investors, by setting up a dedicated cell to answer queries of business entities within 72 hours. It will also closely monitor all regulatory processes to make them simple and reduce the burden of compliance.
“Definitely for global investors, FDI is an opportunity. I agree that manufacturing boost will create jobs, increase purchasing power, thereby creating larger market for manufacturers. This will really help for skill development our own people. This will create development and growth-oriented environment,” says Keshav Khurana, Executive Director, Wohlhaupter India Pvt Ltd.
Manufacturing will enhance country’s macro-economic stability besides creating jobs and in this way problem of inflation and unemployment will be controlled, which is the need of the day.
There is no denying that robotic technologies are all set to change the way things are done in the industries in which they are being implemented. “All the entrepreneurs we spoke to voiced a similar sentiment and are clearly optimistic about the use of robotics in various industrial segments and its future in India,” says S K Palit, Head of Product Improvement, Equipment Quality, CCC and Technical Support to WAPS, Ador Welding Ltd.
There is a huge potential for adoption of robots and robotics automation in Indian manufacturing sector in the coming next 10 years. Currently, India is importing robots from different countries like Japan, Europe, China etc, to cater current market demand. Importing of robots is expensive due to high rate of import duty and currency rates fluctuations. The domestic demand for robots in manufacturing sectors is increasing day by day majorly due to demand of high quality products for both domestic as well as export market.
V V Kamath, national Sales Director, Fronius India Pvt Ltd points out, “India is slowly becoming manufacturing hub not only in general industry but also in the aerospace and hi-tech areas. This will offer the higher possibility of automation, and quality manufacturing process. We from Fronius always develop futuristic technologies and therefore we see a prospering opportunity in the manufacturing sector.”
Robotics is envisaged to be mainly capturing industries like manufacturing, pharmaceutical, FMCG, packaging and inspection. A bit of robotics would also be seen in the healthcare sector primarily in the form of assistive and skill development technologies. The other promising sectors are defence and education.

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