Brand Report

ExxonMobile teams up with Micromatic as lubricant partner

Aims to create greater awareness of using the right oil, at the right time and at right place
  ExxonMobil Lubricants announced collaboration with Micromatic Machine Tools as an official lubricant partner.
Micromatic Machine Tools, the marketing and service company of the 1,200-crore Ace Micromatic Group, is one of the preferred suppliers for many Indian OEMs and component manufacturers. Through this collaboration, ExxonMobil aims to offer Micromatic customers its advanced range of industrial lubricants addressing application needs supported by the Solcare program for coolant management.
In addition, the joint partnership aims to create greater awareness of using the right oil, at the right time and at right place through training programs, customer education seminars and knowledge enhancement sessions with Mobil and Micromatic engineers.
Glen Sharkowicz, Industrial Lubricants Marketing Manager, Asia Pacific, ExxonMobil Fuels & Lubricants, said, “ExxonMobil works closely with equipment builders (EBs) to analyse machinery and equipment trends, as well as identify effective solutions that improve equipment efficiency and performance. Our collaboration with EBs has led to the development of advanced high performance lubricant solutions that our customers can rely on. Our partnership with Micromatic, one of the leading machine tool developers, will help us push the boundaries of lubrication formulation and performance.”
With over 100 years of experience, ExxonMobil’s EB Group has been collaborating with major equipment manufacturers in more than 150 markets to optimise industrial equipment performance and design – from the start of equipment conception, through to design and construction.
TK Ramesh, CEO, Micromatic Machine Tools Pvt Ltd said, “With over two decades of experience and supplying more than 25,000 machines in India and abroad, we understand the demands of manufacturing industries. ExxonMobil’s team has used its application expertise and enabled partners like us improve product performance and efficiency of our machines. Micromatic welcomes this partnership with ExxonMobil in light of the growing global demand for Indian-made equipment and we look to leverage our collective knowledge and expertise to bring improved performance and productivity to our customers. We also look forward to Mobil’s expertise in selection of appropriate fluids which is in line with our commitment to promote green environment.”
Apart from having a significant share in the Indian machine tool market, Ace Micromatic Group has market presence in several countries across Asia, Australia, Middle East, North & South America and Europe. The group specialises in the manufacturing of CNC controlled turning, milling and grinding machines along with subsystems like tool turrets and ATC.
Shankar Karnik, General Manager, Industrial, ExxonMobil Lubricants Pvt Ltd, “In India, the machining industry is the backbone of growth for industrial manufacturing. India is progressing towards becoming a technology focused manufacturing hub as part of the government’s ‘Make in India’ initiative.”
He adds that the partnership with Micromatic will help ExxonMobil to better understand the needs of Indian component and equipment manufacturers especially the SMEs, and provide them with customised solutions that will help them achieve a winning advantage. 
Also commenting on the occasion Imtiaz Ahmed, Asia Pacific Mobil SHC Brand Manager, ExxonMobil Lubricants said, “As part of our partnership, we have developed a program, which includes a quick reference guide for customers on lubricant management and ensures all Micromatic customers across India have access to the right lubricants at the right time, resulting in customer delight and assurance. This allows both Mobil and Micromatic to bring their combined capabilities to achieve new heights of equipment productivity and efficiency.” 

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