KEI Industries Ltd honoured with the ‘Business Superbrands’ recognition [Oct 2011]

By admin November 10, 2011 11:24 am IST

KEI Industries, manufacturer of electrical wires and cables, has reached yet another milestone by being recognised as a Business Superbrand in the 3rd edition of the prestigious Superbrand Program. This internationally renowned program recognizes those exemplary achievers in the Indian industry who have consistently been delighting consumers with their world-class products and services, and have risen to become strong brands of contemporary India.
Anil Gupta, CMD, KEI Industries Ltd. was presented with the honour during a ceremony which was held at The Grand Hotel, Vasant Kunj in New Delhi. A total of 50 brands from across sectors were also recognised with the honour and the event witnessed a congregation of some renowned business owners from the industry.
In an elaborate selection process, KEI Industries stood out as one of the foremost brands from amongst 1223 brands that were initially short listed for this globally respected certification. KEI secured a place amongst the top ten percent of brands across all categories and was duly invited to be a part of the Superbrand Program for being one of leading brands in its sector.
Mr. Gupta commented, “A comprehensive spectrum of high-quality products, stringent quality control measures and a consistent focus product innovation have contributed towards making KEI one of the most reliable companies amongst the customers in India and abroad today. ”