Timken India Limited has expanded its bearing manufacturing capabilities in Bharuch, Gujarat, to cater to growing demand for its spherical roller bearings (SRBs), cylindrical roller bearings (CRBs), and related products. The 55,465-square-metre facility features state-of-the-art grinding machines and advanced superfinishing equipment, ensuring precision and efficiency at every stage of production.

Timken India Limited, a leader in engineered bearings and industrial motion products, celebrated the expansion of its bearing manufacturing capabilities in Bharuch, Gujarat. Andreas Roellgen, executive vice president and president of Engineered Bearings, and Sanjay Koul, president – India and South-East Asia and chairman – Timken India Ltd., joined other Timken officials, key customers and suppliers to commemorate the event.

The expansion is adjacent to Timken’s existing manufacturing facility in Bharuch and will cater to growing demand for the company’s spherical roller bearings (SRBs), cylindrical roller bearings (CRBs) and related products.

The plant was engineered with sustainability at its core with solar rooftop panels, zero liquid discharge, rainwater harvesting, energy-efficient heating, ventilation, air conditioning and lighting, electric material handling equipment and more than 900 trees planted on site. The 55,465-square-metre facility features state-of-the-art, fully automated and seamlessly connected grinding machines along with advanced superfinishing equipment, helping to ensure precision and efficiency at every stage of production.

Sanjay Koul said, “This marks an important milestone in the company’s continued expansion in India. We are now able to manufacture Timken CRBs and SRBs locally, which will bring us closer to our customers while boosting our speed to market.”

Daikin has opened its third R&D centre in India, Neemrana, Rajasthan, with an investment of ₹500 crore. The facility, which spans six acres and includes 22 state-of-the-art testing laboratories, will employ around 500 engineers to develop energy-efficient, eco-friendly, and technologically advanced air conditioning and refrigeration systems.

Daikin, a Japanese air-conditioning manufacturer, has launched its third research and development (R&D) centre in India, located in Neemrana, Rajasthan. With an investment of ₹500 crore, the centre aims to create innovative HVACR (Heating, Ventilation, Air Conditioning, and Refrigeration) solutions for both domestic and international markets.

Facility overview:

The R&D centre spans six acres (around 24,000 square metres) and includes 22 state-of-the-art testing laboratories.

Employment & purpose:

It will employ around 500 engineers focused on developing energy-efficient, eco-friendly, and technologically advanced air conditioning and refrigeration systems.

Export focus:

The facility is expected to significantly enhance Daikin’s manufacturing capacity and support rising demand in overseas markets.

This centre expands Daikin’s existing R&D footprint in India, which includes a mechanical research facility in Neemrana and an AI and IoT lab in Hyderabad. Its location next to Daikin’s manufacturing plant is intended to promote stronger collaboration between development and production teams, boosting synergy and operational efficiency.

Naofumi Takenaka, President and Chief Operating Officer of Daikin Industries, emphasised that the facility represents a dedicated effort toward building sustainable, high-tech products tailored to meet both Indian and global market needs. He noted India’s importance as a key market and said this centre will allow targeted innovation aligned with consumer demands across diverse regions.

K.J. Jawa, Chairman and Managing Director of Daikin India, said, “Daikin has invested ₹2,800 crore so far to build advanced infrastructure across the country. The new R&D facility is a significant milestone in Daikin’s mission to lead in innovation and engineering within the Indian HVACR sector.”

This recently opened R&D centre marks Daikin’s largest research investment in India’s HVACR industry and is part of the company’s broader strategy to position India as a global powerhouse not only for manufacturing but also for research and innovation in air conditioning and refrigeration technologies. This initiative underscores Daikin’s commitment to sustainability, innovation, and global competitiveness, with enhanced R&D capabilities aimed at meeting evolving market demands while reinforcing India’s role as a key contributor to the company’s global value chain.

Labour shortages have led to a paucity of skilled labour, particularly in welding applications. Collaborative robots like AUBO’s i-Series cobots offer a solution to this issue by working alongside human labour. These robots offer enhanced precision and consistency, increased productivity, improved safety, flexibility, and cost efficiency.

With repeatability as low as ± 0.02, AUBO cobots enable precise testing within AUBO’s remote sandbox simulation software, AUBOPE. They also offer advanced safety features, ensuring a safer collaborative working environment. AUBO cobots can be mounted vertically or horizontally, easily programmed to weld intricate patterns, and can adapt to different workpieces and workspaces. They also have an exceptional ROI, reducing labour costs, minimizing material waste, and reducing downtime.

In the last few years, labour shortages have grown, and skilled labour is becoming increasingly difficult to hire. These shortcomings have been particularly impactful in welding applications, quickly becoming a bottleneck in many production lines.

Enter collaborative robots – the ideal automation solution to work alongside human labour to complete welding tasks with great precision, consistency, and efficiency. AUBO’s i-Series cobots are trusted by manufacturers across the globe for welding applications due to their robust secondary development support, compatibility with many end-of-arm welding tools, and consistent repeatability.

Why have many manufacturers considered cobots for automated welding solutions in lieu of traditional welding solutions?

Enhanced precision and consistency:

With repeatability as low as ± 0.02, AUBO cobots offer a level of precision and consistency in welding that is challenging to achieve with traditional welding solutions. AUBO Cobots offer robust development options for the end user while enabling precise testing within AUBO’s remote sandbox simulation software, AUBOPE. Enabling teams to programme and test projects with precise welds with minimal deviations, resulting in superior weld quality.

Increased productivity:

AUBO Cobots are designed to work seamlessly alongside human operators, accelerating the welding process and reducing bottlenecks due to labour shortages. AUBO Cobots can also be programmed via teaching or simple visual programming, enabling enterprises to meet production demands efficiently without spending time or resources engineering complex welding paths.

Improved safety:

Safety is a paramount concern in welding environments. AUBO cobots are equipped with advanced safety features, such as power, force, and speed limitations; 10 levels of configurable collision detection; and automatic shut-off. These safety features ensure a safer collaborative working environment.

Flexibility and adaptability:

A key requirement for welding applications is flexibility. AUBO Cobots can mount vertically or horizontally, are quick to deploy, can be easily programmed to weld intricate patterns, adapt to different workpieces and workspaces, and seamlessly switch between various welding techniques.

Cost efficiency:

AUBO’s i-Series cobots have an exceptional ROI; on average, from integration, it takes 6-9 months to achieve full ROI. AUBO Cobots lower labour costs, minimise material waste thanks to improved precision, and decrease downtime associated with rework.

To learn how welding can revolutionise your manufacturing process, contact:

DECELER Vibrotek Controls Pvt. Ltd.

DECELER offers automation solutions in robotics, specialising in industrial computers used to control machinery and manufacturing processes. The company provides industrial robots capable of handling tasks such as assembly, welding, and painting within manufacturing environments. Additionally, DECELER is involved in Supervisory Control and Data Acquisition (AMR) systems from Shenzhen, delivering intelligent, digital logistics solutions tailored for the manufacturing industry. These offerings help enterprises improve the efficiency of production and resource circulation configurations while also enhancing overall operational performance and benefits.

With world-leading indoor and outdoor mobile robot software and hardware, DECELER integrates smart perception and motor control algorithms into high-performance, low-cost production line logistics devices. As one of the leading companies in logistics robotics, DECELER stands out as an AMR manufacturer that has developed creative logistics management software and the Autonomous Mobile Navigation Module (ANNE). These technologies offer a one-stop solution—encompassing software and hardware for real settings.

Their industrial automation products and services help various industries become proactive and productive by using technologies such as autonomous mobile robots, cobots, vision systems, vacuum, and motion controls with safety. They offer tailored solutions to make Industry 4.0 transformations. Committed to delivering the solution with the most return on investments with optimal operational cost. The company operates as a project- and product-based engineering brand. Since its inception in 2013, it has maintained a focus on robotic vision and motion control automation.

For more details: 

Email: sales@deceler.in 
Contact: +91 9445525883
www.deceler.in 

Head office:  

No.38, First Floor, Arul Mary Street,

Soosaiya Nagar, Noombal, Chennai,

Tamil Nadu – 600077, India 

Marketing office: 

3rd Floor, Office No. 309 A, Bramha Sky,

Uzuri-A, MIDC, Pimpri, Pune,

Maharashtra – 411018, India  

JSW Steel Ltd. plans to set up a 10 million tonnes per annum (MTPA) green steel plant in Salav, Maharashtra, with an investment ranging between ₹50,000 crore and ₹60,000 crore. The announcement was made by Sajjan Jindal, Chairman of the JSW Group, during the centennial celebrations of the Indian Chamber of Commerce (ICCO).

Important Aspects of the Investment

Investment Size and Timeline:

• The green steel plant will require a capital expenditure of ₹50,000–₹60,000 crore.
• The investment will be made over a period of three to four years.

Location and Production Capacity:

• The facility will be located in Salav, Maharashtra.
• It will have a production capacity of 10 million tonnes per annum (MTPA).

Focus on European Exports:

• The plant will primarily cater to European Union markets, in response to the upcoming Carbon Border Adjustment Mechanism (CBAM), which will impose carbon tariffs on imported goods starting in 2026.
• This initiative aims to significantly reduce carbon emissions and aligns with international climate commitments.

Green Steel and Technology Shift

The new green steel plant in Salav will initially operate using natural gas, with a planned transition to hydrogen-based production as the technology becomes more accessible. This shift is expected to substantially reduce carbon emissions. According to Chairman Sajjan Jindal, green steel production at the plant could cut emissions by approximately 20%. This initiative is a major step in JSW Steel’s broader sustainability goals. The existing Salav unit, which has a production capacity of 0.9 MTPA, was recently transferred to JSW Green Steel, a wholly-owned subsidiary, through a slump sale. JSW Green Steel was established in February 2023 to lead the company’s green initiatives and focus on environmentally friendly production methods.

In this exclusive interview, Kaushik Pal, Head of Systems Integration Services at Tata Elxsi, shares how they use the learner’s approach, where they deploy their technology internally and in Tata Group companies to bring out the best possible innovations for the manufacturing industry.

How is Tata Elxsi contributing to the growth and advancement of the manufacturing industry?

We have established numerous global partnerships with manufacturing companies to help them adopt the latest technologies. Transitioning from legacy manufacturers to new-generation ones involves navigating a variety of complexities. For instance, many factories have a mix of legacy and new machines that need to be interconnected, creating a complex environment within the plant.

Our team assists manufacturers in sensitising their machines. We work at the foundational level, also known as the device layer, where machines are equipped with sensors to communicate via an IP address. The second layer involves our Tether platform and Tether factory platform. These platforms aggregate incoming data, intelligently analyse what is happening within the plant, and visualise reports. As part of the Tata Group, we also benefit from our exposure to various verticals within the organisation, which enables us to develop numerous use cases based on the data collected.

Once data is gathered, the challenge lies in determining how to leverage it effectively and generate value. This is where we engage in building use cases, project oversight, and various initiatives to help manufacturers derive value from their data, ultimately supporting their operational needs.

In addition to assisting existing manufacturers, we also work with new plants established in our country, which are considered greenfield setups. In these cases, we emphasise simplicity and provide consultations on how to design their plants efficiently. We recommend the right types of machinery, integration platforms, and strategies for connecting this data to their enterprise systems.

How do you address cybersecurity challenges in modern manufacturing environments, especially with the increasing number of connected devices and potential external threats?

This issue extends beyond the factory; it affects all devices in use. Every device is susceptible to threats. We have developed an advanced cybersecurity practice and operate a command and control security operation centre where we monitor activities 24/7. This is facilitated by various tools, a team of cybersecurity experts, and partnerships with different cybersecurity providers. We can offer continuous monitoring of activities within the manufacturing plant.

For example, if someone brings their device into the plant, we can identify potential threats that may arise. Additionally, we are examining various layers of security. This includes securing the network and application layer and implementing an overall cybersecurity framework. By fortifying different layers of security, we can create a comprehensive cybersecurity strategy.

Connected vehicles have significantly advanced in recent years. Today, having access to your car via a mobile app is almost essential when buying a new vehicle. While this may seem simple for users, a complex technology infrastructure supports it.

Telematics technology plays a crucial role, as it collects real-time data from the vehicle. This data must be effectively transmitted to various systems that intelligently analyse millions of data points from OEMs and users. As technology becomes simpler and bandwidth increases, vehicles can process data more efficiently on the edge, optimising what gets collected and transmitted.

This data provides valuable insights into vehicle performance, allowing for better future design for OEMs. Users benefit from features like fuel consumption tracking and theft prevention, with the number of available features growing from today’s 50 or 60 to potentially 500 in the future.

On the manufacturing side, the landscape is evolving. Where customisation options were once limited, buyers can now customise vehicles extensively online. Modern manufacturing plants must be agile to manage various customisations and model platforms in a single production line, allowing unique vehicles to be produced around the clock.

This connected manufacturing ecosystem enhances visibility for a more flexible production environment. I envision future plants where everything except the roof could be customisable.

The connected ecosystem also helps gather insights into user behaviour and increases connections with insurance providers for better package deals. These improvements will enhance vehicle serviceability and maintenance. Currently, at Tata Elxsi, we handle about 600 TB of live data from connected vehicles, providing valuable feedback to OEMs on performance.

Tata Elxsi has been at the forefront of digital transformation. What are some of the most exciting innovations currently being developed in your Business Unit?

We are automating our processes as part of our digital transformation journey. This transformation focuses on three layers: the enterprise layer, which encompasses our IT systems and infrastructure, ensuring that they support this evolution and are efficient in monitoring network and security operations 24/7.

Our 24/7 IT infrastructure support can be automated to reduce operational shifts from three to two. One shift will become a “dark shift,” meaning it will require no electricity or human intervention due to high levels of automation.

A multitude of technologies is emerging for real-time monitoring and triaging. For instance, immediate action is required in the event of a cyber attack, which is challenging with human interventions. This necessity has driven advancements in intelligent system interactions.

The second layer pertains to IoT, which includes connected vehicles, factories, and assets. We heavily invest in understanding how to monitor these assets in real-time. Our Tether platform, currently deployed in Tata Motors vehicles, operates over 1.5 million vehicles on the road. We must maintain complete visibility of how data is collected from these vehicles. We aim to analyse this data to provide feedback to OEMs and end-users in case of any anomalies.

For example, we are trying to predict when a car needs maintenance before a breakdown occurs. We are analysing whether the vehicle in an unsecured environment can trigger before an incident happens. In cases of accidents with airbag deployment, can we contact emergency services automatically before you call them?

The third layer focuses on the user experience. Significant advancements are being made in digital transformation, such as enhanced human-machine interfaces, with substantial investments from Tata Elxsi. Previously known as a design engineering company, we have made design the core of our service philosophy. Every interaction you have with the machines we develop must be both highly engaging and valuable.

Additionally, we help automotive and heavy engineering manufacturers collaborate globally using virtual and mixed-reality technologies, streamlining their go-to-market solutions. We create digital twins to validate product designs before production, ensuring they meet performance expectations. With over 40 Centers of Excellence and partnerships with top manufacturers in India, we are positioned as a market leader, leveraging India’s resources to enhance R&D cycles for major OEMs like Mercedes-Benz. Our advanced capabilities in virtual and mixed reality further strengthen our competitive edge.

Tata Elxsi collaborates with various Tata Group companies. How do these partnerships contribute to the company’s innovation and business growth?

Tata Elxsi has traditionally been involved in the established sectors of the Tata Group, such as retail, steel, motors, and automotive. We are exploring new-age businesses like semiconductors, batteries, electronic components, and mobile phone manufacturing.

We are actively working to become a manufacturing partner and R&D partner, focusing on designing interventions and contributing from the initial stages of factory development. Our emphasis is on understanding the landscape and ensuring safety throughout the process.

We aim to develop more interactive approaches in terms of safety strategies for large plants. We have utilised data in different capacities and will continue to support startup companies.

When we present our solutions externally, they are often grounded in practical experience rather than theoretical concepts that we gain from working with TATA Group Companies. This hands-on approach stems from our commitment to thoroughly testing and refining solutions within our group and the company.

What impact do emerging technologies like AR and VR spatial computing have on industrial training, worker safety and manufacturing processes?

There is a strong push from the government to prioritise worker safety within the manufacturing industry. We have been collaborating with some of the largest manufacturers in India to create their safety training strategies and infrastructure, both physical and digital components.

Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) play a significant role in this process. We have developed environments where safety workers can first experience the physical aspects of safety. They then transition into a digital environment, utilising AR and VR technologies to visualise what a factory setting looks like.

These workers also engage with MR experiences. For instance, when working near a high-voltage tower, safety personnel must adhere to standard operating procedures (SOPs) because it’s a high-voltage environment. Through haptic interventions, we can simulate experiences for safety workers, illustrating the potential repercussions of not following these procedures.

Workers can repeatedly experience the sensation of receiving an electric shock or the fear of falling from a high tower. This immersion creates a deeper understanding and adherence to SOPs over time. The intersection of safety, manufacturing, and immersive technologies like VR and MR is gaining traction.

Many companies are adopting digital or immersive training methods because they provide more effective learning. Traditional classroom-based training has limited retention rates, whereas immersive experiences engage workers more directly. This is particularly important considering that many workers, often with limited educational backgrounds, may struggle to retain information from lengthy training sessions.

Companies can expedite complex training by condensing 6-8 hours of lecture into a one-hour session, yielding better results than traditional methods.

In a large manufacturing plant with 5,000 to 20,000 employees, a significant portion may be illiterate, with around 40 to 50% attrition occurring annually. When combined with the challenges of a hazardous environment and an unskilled labour force, this situation presents a substantial problem. This is why many organisations are investing heavily in developing innovative training solutions.

How are you adapting your safety and automation solutions to meet the specific needs and constraints of MSMEs?

The business models that have been successful for larger manufacturers do not necessarily apply to MSMEs. Therefore, we are working on developing more packaged solutions. For instance, when it comes to content manufacturing, we can offer ready-made solutions, such as a sensor integrated with a platform, operational expenditure (OPEX) models, or subscription services.

We are exploring Software as a Service (SaaS) models, which convert capital expenditure (CAPEX) into OPEX, ultimately enhancing safety for these manufacturers. Our goal is to create miniature versions of safety modules that can easily plug into existing factories. This approach will reduce complexity and budget requirements while still meeting safety needs.

We are refining our solutions and making them more user-friendly for adoption. Additionally, we provide MSMEs with tours of more mature facilities to help raise awareness. 

With this expansion, Emmvee becomes ~6.6 GWp strong in PV modules and 2.5 GWp in solar cells

Emmvee, a national player in India’s solar manufacturing sector, inaugurated its new facility at Sulibele, near Bengaluru International Airport, Karnataka. With this expansion, the company adds ~2.0 GWp module capacity to become around 6.6 GWp strong in PV modules and 2.5 GWp in solar cells.

The new manufacturing unit covers nearly 4 lakh square feet and will accommodate more than 500 new team members, including core engineering professionals, senior management, factory operations, and administrative staff. Emmvee currently has a workforce of over 2,000, and the new hires will further add to its strength.

Suhas Donthi, President and CEO of Emmvee, added, “The new facility will bolster our production capacity, which will enable us to better service our customers. We are not merely increasing capacity but also enhancing our technological advancements and business operations. The unit is designed with advanced automation, multiple levels of quality control and is versatile to produce different module sizes and formats.”

Currently, within India’s renewable energy landscape, solar power leads the way with an installed capacity of 105.65 GW**, playing a crucial role in India’s efforts to harness its abundant sunlight and reflecting the country’s increasing reliance on cleaner, non-fossil fuel-based energy sources.

*Source: Based on ALMM list as on 27th March 2025

**Source: https://pib.gov.in/PressReleasePage.aspx?PRID=2120729

Roto Pumps Ltd., manufacturers of positive displacement pumps with over five decades of fluid handling excellence, has launched its new manufacturing infrastructure and the latest innovation of Roto P-Range compact pumps at the exclusive RotoNext event held at its Greater Noida facility. 

The new launch addresses critical industrial sectors such as oil & gas, mining, wastewater treatment, and food processing across global markets. 

“With the launch of the Roto P Range, we are reaffirming Roto’s position as a global force in fluid handling,” said Harish Chandra Gupta, Chairman & Managing Director, Roto Pumps Ltd. Roto unveiled an ambitious plan to achieve $100 million in revenue by 2028.

Arvind Gupta, Deputy Managing Director, Roto Pumps Ltd., noted, “The Roto P Range was developed with a sharp focus on end-user requirements, ease of installation, low maintenance, and precision in performance. It reflects our legacy of engineering excellence and our vision of solving real-world fluid handling challenges with intelligent, application-specific solutions.”

With a sharp focus on both mature and high-growth emerging markets, Roto Pumps expects the P Range to drive double-digit global market share growth and significantly boost international revenues. This launch also supports the company’s strategic expansion across North America, Europe, Africa, the Middle East, and Southeast Asia-regions where demand for robust, energy-efficient pumping solutions is rising rapidly.

With a presence in over 55 countries, 7 overseas establishments, and 325,000+ successful pump installations, Roto Pumps has built a reputation for reliability, innovation, and customer-centricity over its 55-year legacy. The company operates from five advanced manufacturing facilities across 40,000 sq. meters, featuring in-house elastomer compound formulation, mould design, chrome plating, tungsten carbide coating, and SCADA-based test benches-setting global benchmarks in vertical integration and quality assurance.

Roto’s overseas establishments have large-scale warehouses and regional assembly hubs, ensuring faster delivery, localised service and sales support for its international customers. Having successfully tackled more than 5,000 complex fluid handling challenges across 25+ industries, offering a comprehensive range of positive displacement pumps, Roto Pumps ‘solutions are tailored to evolving industrial demands and environmental standards-supporting industries on their journey toward operational efficiency and sustainable practices.

ABB India, Microsoft, and SynerLeap have launched the ABB Startup Challenge India 2025, inviting deep tech businesses to develop AI-powered solutions for smart drive technology.

ABB India, in collaboration with Microsoft and SynerLeap, launched the ABB Startup Challenge India 2025, which invites India’s most promising deep tech businesses to create AI-powered solutions to advance smart drive technology. The winner of the challenge will receive a $30,000 project prize, mentorship from ABB experts, and gain global exposure through ABB’s innovation platforms. The last date to submit applications is April 29, 2025. 

Variable Speed Drivers (VSDs) are instrumental in improving energy efficiency; original equipment manufacturers (OEMs) and system users often face challenges understanding how their machines interact with these drives – leading to delays, manual inputs, and increased dependence on technical support. The initiative aims to simplify drive and motor selection, commissioning, and troubleshooting using artificial intelligence.

Under the theme “Advancing Smart Drive Technology with AI Innovation”, the focus is on developing advanced technologies that can simulate real-world drive performance, self-commission without manual parameterisation or input, and autonomously troubleshoot issues. Through this initiative, ABB India seeks to create a smarter, self-learning ecosystem that improves reliability, reduces downtime, and enhances the customer experience.

The startup challenge reflects ABB’s continued efforts to promote open innovation and create scalable, local solutions for global sustainability. As ABB India celebrates its 75th anniversary, highlighting a rich legacy of technology and innovation, it introduces this challenge to the country following its successful implementations in parts of Europe and the United States.

LambdaTest has launched the HyperExecute MCP Server. This new enhancement introduces the Model Context Protocol (MCP), which significantly streamlines automated testing workflows and reduces setup time from hours or even weeks to just minutes.

The Model Context Protocol (MCP) is an open standard that establishes a common language between AI models and applications. It functions like a “USB-C for AI integrations,” allowing AI assistants to seamlessly interact with a wide range of software products via a unified interface. 

By eliminating the need for custom implementations for each new integration, MCP reduces fragmentation and simplifies the expansion of AI assistants across the digital ecosystem.

By eliminating the need for custom implementations for each new integration, MCP reduces fragmentation and simplifies the expansion of AI assistants across the digital ecosystem.

The HyperExecute MCP Server leverages MCP to enable AI models to:

• Analyse code
• Generate accurate test commands,
• Automatically create configuration files
• Retrieve relevant documentation directly within the testing workflow.

This integration reduces manual configuration and debugging efforts, freeing up teams to focus on high-value tasks.

Highlights of HyperExecute MCP server 

Model Context Protocol (MCP) Integration

Allows AI models to autonomously interact with digital tools during testing.

Automatically evaluates project architecture and generates appropriate test commands.

Enables developers to create YAML test configurations without manual effort — cutting setup time from days or weeks to just minutes.

Improved productivity and workflow management

Offers real-time visibility into test execution.

Supports efficient and streamlined orchestration, making it ideal for CI/CD pipelines.

Minimises manual work and increases the overall speed and efficiency of testing.

Built-in Agentic RAG assistance

Integrated with Agentic RAG (Retrieval-Augmented Generation) to provide contextual help.

Fetches answers directly from HyperExecute documentation, ensuring smoother onboarding and quick resolution of setup queries.

Asad Khan, CEO and Co-Founder of LambdaTest,said, “The HyperExecute MCP Server marks a huge step forward in the quality engineering space. We’re redefining what’s possible in test automation — making it faster, smarter, and more accessible.”

He underlined that beyond just speed and accuracy, the MCP Server simplifies development workflows, allowing teams to focus more on innovation than on setup complexities.

LambdaTest continues to expand its AI-native ecosystem with a focus on improving the developer experience and ensuring high product quality. The HyperExecute platform already runs tests up to 70% faster than traditional test grids. With the addition of the MCP Server, LambdaTest aims to elevate test efficiency to the next level.

Digitisation involves turning paper-based records, invoices, and processes into digital formats, while automation uses software and technology to perform tasks without human involvement. Aleksandra Malhotra, Director of Kladana India, emphasises the importance of automation and digitisation in the electronics industry.

The electronics industry is moving fast. Whether you’re a startup launching the next big gadget or a seasoned manufacturer making essential devices, you need to keep up with rising consumer expectations and complex supply chains. Managing production with spreadsheets, manual inventory checks, and scattered sales records won’t cut it anymore.

Automation and digitisation are no longer optional — they’re essential for efficiency, accuracy, and growth. In 2024, the global manufacturing execution systems market size was valued at USD 14.88 billion, and global marketing is projected to grow from USD 16.57 billion in 2025 to USD 41.78 billion by 2032, exhibiting a CAGR of 14.1% during the forecast period. And despite that, many businesses are still struggling with outdated methods while competitors move ahead.

Digitization vs. Automation — What’s the Difference?

Digitisation is turning paper-based records, invoices, and processes into digital formats. Think of it as scanning documents into a computer.

Automation takes it further by using software and technology to perform tasks without human involvement. Imagine a system that tracks inventory, orders supplies when stock is low, and updates financial records — all automatically.

With automation, electronics manufacturers can eliminate errors, speed up production, and focus on growth. And it’s a booming industry; hence, automation is the need of the hour.

How automation & digitisation help electronics manufacturers thrive

Faster, more organised production

Speed & Accuracy: Automated systems can process up to 50,000 components per hour with 99.99% accuracy — something humans simply can’t do.

Fewer Errors: Machines don’t get tired or distracted, reducing defects and improving product quality.

Real-Time Monitoring: Sensors and AI-powered systems track production in real time, allowing for quick adjustments and smoother operations.

A smartwatch manufacturer struggling with late deliveries automated their assembly line. That resulted in production time dropping significantly, and errors were reduced.

Smarter Supply Chain & Inventory Management

No more overstocking or shortages: Automated systems track inventory levels, predict demand, and place orders just in time.

Seamless procurement: Barcode scanning and automated supplier tracking ensure a smooth supply chain.

Works for businesses of all sizes: Whether you run a small startup or a large factory, automation can streamline operations.

A mobile accessories brand implemented automated inventory management, ensuring it always had the right products in stock.

Stress-Free Compliance & Traceability

Meet industry standards: Automation ensures compliance with strict regulations like RoHS and ISO 9001.

Easy audits: Real-time tracking of components and production batches simplifies compliance checks.

No extra software needed: Many modern systems come with built-in compliance tools.

A laptop manufacturer automated compliance tracking, reducing regulatory paperwork and avoiding costly fines.

Lower costs & higher profits

Save on labour costs: Automation reduces the need for manual work, cutting down payroll expenses.

Fewer errors = less waste: Avoid costly rework and scrap by minimising human mistakes.

Better supply chain management: Digital tools optimise stock levels and reduce inventory holding costs.

A gaming console company automated production and significantly cut labour costs while improving product quality.

Better Pricing & Demand Forecasting

Smart purchasing: Systems generate purchase orders automatically based on real-time inventory levels.

Track sales in real time: Know exactly what’s selling and adjust production accordingly.

Data-driven pricing strategies: Use AI-powered insights to price products competitively and maximise profits.

A TV manufacturer used automation to track demand trends and adjust pricing, leading to increased sales.

Smarter, data-backed decision-making

Big data insights: Learn what customers want and optimise production accordingly.

Predict demand changes: AI-driven analytics help forecast trends, reducing overproduction and waste.

Make confident business decisions: Data-driven insights provide clarity and reduce guesswork.

A headphone company used predictive analytics to anticipate market trends, allowing it to launch new products ahead of competitors.

The future is automated

Electronics manufacturing is at a turning point. Companies that adopt automation and digitisation will stay ahead, while those that resist will struggle. The benefits are clear: faster production, fewer errors, lower costs, and smarter decision-making.

The time to act is now — invest in automation, embrace digitisation, and future-proof your business before the competition leaves you behind.