Thriam
OEM Play Store
B&R gains market share through innovation
.

B&R gains market share through innovation

By November 12, 2016 2:01 pm IST

We’re going to be continuing our growth streak in 2016.

Industrial automation specialist B&R sustains its impressive growth rates and continues to gain market share with its innovative solutions. Particularly in demand: the intelligent SuperTrak transport system, powerful ACOPOS P3 servo drives and the web-based mapp View HMI solution.

“We’re going to be continuing our growth streak in 2016,” said General Manager Peter Gucher at the annual press conference in the run-up to the SPS IPC Drives. According to the VDMA’s latest numbers, machine manufacturing saw a 2 per cent increase in revenue over the first half of 2016. “We were significantly higher than that, and we’ve made another surge over the past few months,” said Gucher. “We’ve done this by providing our customers not only with innovative products, but also with optimal support as they implement advanced manufacturing strategies for mass customisation.”

Intelligent linear transport system
B&R’s SuperTrak transport system represents a further step toward mass production of customised items. Dependable, precise and remarkably low maintenance – the SuperTrak melds seamlessly with robotics and CNC systems to create integrated production lines. State-of-the-art linear motor technology and independent shuttles provide highly responsive transport for efficient production at any batch size.

Advertising

Your future advertising space? Our media data

Web-based HMI for industrial applicationsIn 2016, B&R added the web-based mapp View HMI solution to its mapp Technology software framework. “Our customers are really enjoying the ability to design modern user interfaces using mapp View,” reports Gucher. By making it easy to implement smartphone-like features like embedded video and multi-touch ges-tures, mapp View helps increase productivity and keep downtime to a minimum. Since it functions independently of the operating system, mapp View can run on any mobile device, including smartphones and tablets. “With mapp View we’ve succeeded in fusing the worlds of web-technology and automation in a way that doesn’t require development teams to include web design experts.”

Advanced system architecture for commercial vehicles
With B&R’s X90 system, manufacturers of construction, agricultural and municipal vehicles can now benefit from B&R’s 35 years of automation experience and enjoy access to the absolute latest hardware and soft-ware technology. “Powerful tools like our Automation Studio automation software and the mapp framework aren’t available with conventional solutions found in these industries. B&R technology is going to help these manufacturers take some big leaps forward with their applications,” said Gucher confidently.

Growth industry: Packaging
B&R’s growth spans all industries, with packaging being particularly strong at the moment, as Gucher high-lighted: “Packaging customers especially appreciate the dynamics and precision of our ACOPOS P3 servo drives.” Exceptional axis synchronisation accuracy and integrated safety technology make it possible to design more agile packaging machinery for smart factories.

Growth markets: India and Northern Europe
Over the past 12 months, B&R has responded to increasing demand for its solutions by opening new offices in Valencia, Strasbourg and Mumbai, as well as a new subsidiary in Finland. “More new locations are in planning all around the world,” said Gucher.

Cookie Consent

We use cookies to personalize your experience. By continuing to visit this website you agree to our Terms & Conditions, Privacy Policy and Cookie Policy.

Tags:
Mototech25 Pune

Events

LWOP
IFAT India 2025
India Manufacturing Show
4th IFFE EXPO 2025
Auto EV Bharat 2025
Laser Engineering Technology Expo
Factory Automation Expo 2025
17th ENGIMACH 2025
Clean India Show 2025

eMagazine September 2025

eMagazine September 2025

Do you want to advertise here? Contact us

Our Sponsors

Cloos
Pragati Gears
Pilz India
Carl Zeiss India
Atos Profilo
Maco-c
Inovance Technology
igus
Delta Electric
Libratherm instruments
Cumi
Vega India Level Ltd
Marvel Machinery
Wago Pvt Ltd
Dosatron
Super Slides
Bohler
Precihole
Magnets India
Tecnicum
IMTMA- IMTEX 24
Sdtronics
Jumo
Ruby-Mica
Compucare
Gloster
TASA
CJ-Darcal
Walter
Creative Engineers
ACE Micromatic Group
Octagon Manufacturing Technology
Profectus
Blum Novotest
HMS
Accu Sharp
CS Instruments
Spac
Chicago Pneumatic Tools
Nangal
Mennekes
ACD Machines
MARPOSS
phoenixcontact
Shree Rapid
Balluff
EAPL
Amsak Cranes
J K Machines
Exorint