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Frictionless Future: Lubricants can drive excellence in the manufacturing industry

Frictionless Future: Lubricants can drive excellence in the manufacturing industry

November 30, 2023 2:31 pm

The Indian manufacturing sector displays extravagant potential for growth, and Mr. Shantanu Sharma, General Manager – Brand Marketing South AP, ExxonMobil Lubricants Pvt. Ltd., contemplates how MobilTM can contribute to promoting this growth through its maintenance services.

What are your thoughts on the current state of the manufacturing industry in India?
The manufacturing industry in India continues to exhibit great potential and contributes 17% to the country’s Gross Domestic Product (GDP). It is expected to see sustained growth as India doubles down on its goal of becoming a preferred manufacturing destination. Moreover, the rapid adoption of Industry 4.0 technologies presents exciting opportunities for the industry. Smart manufacturing, IoT integration, and data-driven decision-making are becoming integral to modern manufacturing processes. India has the capacity to achieve its goal of exporting items worth USD 1 trillion by 2030 and becoming a significant hub for global manufacturing.

At MobilTM, we have faith in the manufacturing sector’s ability to support the economic development of India. Consequently, we are working directly with manufacturers to help them operate at their best, increase profitability, and boost efficiency, enabling them to excel in business and exceed expectations.

How is Mobil contributing to the manufacturing industry in India?
At Mobil, we emphasise localisation, and with increased domestic production through incentivised investments, we are strongly aligned with the government’s Make in India and Aatmanirbhar Bharat initiatives.

Industrial lubricants are essential to keep heavy machinery operating smoothly, which is necessary for many manufacturing operations. Our cutting-edge lubricants are developed to extend the life and performance of industrial machinery, saving manufacturers costs on maintenance and downtime. Additionally, we offer industrial solutions and services, such as technical assistance and training, to assist firms in streamlining their processes. India’s manufacturing sector is dynamic and ever-changing, and we are continuously striving to adapt and develop to mitigate challenges and capitalise on the opportunities present in this dynamic sector.

Tell us about your products for the manufacturing sector.
Today, customers in the manufacturing sector are increasingly in search of holistic solutions to address their myriad operational challenges. For this, they are actively seeking partners who can deliver more than just products – and emerge as partners who can profit from their business and performance. Mobil acknowledges this demand and is adapting to provide complete end-to-end solutions ranging from hydraulic oils, cutting oils, sliding oils and more.

Our industry-leading Mobil DTE 10 Excel™ Series comprises high-performance anti-wear hydraulic oils specifically designed to meet the needs of modern, high-pressure, industrial and mobile equipment hydraulic systems. These oils have also been measured to provide up to a six percent* improvement in hydraulic pump efficiency. Similarly, our Mobilcut™ Series, comprising a renowned line of high-performance cutting fluids and metalworking lubricants, has been engineered to meet the demands of modern machining and metalworking operations. These are just two of our many offerings for the manufacturing sector.

What difference can services make in manufacturing services? 
We strongly believe that regular maintenance and servicing ensure optimal performance of complex, precise machinery. Well-maintained equipment is less prone to breakdowns and disruptions and can significantly contribute to increased overall productivity.


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A service partner with expertise in machine maintenance understands the unique requirements of ageing equipment and can develop customised maintenance plans that consider the specific needs of older machines. Here, Mobil is leading the way by providing a holistic lubrication experience that encompasses superior products along with quality servicing solutions.

Our Mobil Serv℠ Lubricant Analysis (MSLA) program is proving to be a game-changer. This service provides guidance in state-of-the-art used oil analysis service and has been designed specifically to simplify the lubrication monitoring process, increase the reliability of equipment and lower maintenance costs. MSLA assists in accurately analysing lubrication needs, making recommendations and setting technical limits that help increase reliability by detecting and preventing potential equipment failures, reducing unscheduled downtime, lowering lubricant consumption, and countering costly disposal.

Along with the MSLA program, our Mobil™ Solcare Service app encompasses a range of solutions with a digitised coolant monitoring tool aimed at providing real-time findings powered by data-backed insights and customised recommendations. The app makes it effortless to gain access to critical data, saving time and giving users the chance to take preventative measures, shifting their approach towards proactive maintenance instead of reactive maintenance.

We believe this combination of superior products and reliable service has helped Mobil earn customer goodwill, as is also seen in its many successful associations. 

*The energy efficiency design is a trademark of Exxon Mobil Corporation. Energy efficiency relates solely to the fluid performance when compared with Mobil’s standard hydraulic fluids. The technology used allows up to 6 percent increase in hydraulic pump efficiency when tested in standard hydraulic applications. The energy efficiency claim for this product is based on test results on the use of the fluid conducted in accordance with applicable industry standards and protocols. Efficiency improvements will vary based on operating conditions and applications.

For more information, visit www.mobil.in/business

(Exxon Mobil Corporation has numerous affiliates, many with names that include ExxonMobil, Exxon, Esso and Mobil. For convenience and simplicity, those terms and references to “corporation”, “company”, “ExxonMobil”, “EM”, and other similar terms are used for convenience and may refer to one or more specific affiliates or affiliate groups.)

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