Everywhere you look, our products are there

By admin August 16, 2010 7:24 am IST

Everywhere you look, our products are there
 
“Our goal at Lubrizol is to encourage people to think differently about the way we do business,” says Manoj Dhar, business development manager for Lubrizol India. “It’s not about what our customers can do for us but, rather, it’s about what we can accomplish with and for them.”
 
Briefly discuss the business activities of Lubrizol in India.
Lubrizol is an 82-year-old specialty chemicals company that employs 6,700 people in 27 countries. Our business segments include Lubrizol Additives and Lubrizol Advanced Materials.
On the Advanced Materials side, TempRite Engineered Polymers is the world leader in the manufacture of CPVC resins and compounds.  Our heat-resistant, low-combustibility CPVC is sold to licensed customers who manufacture plumbing, fire sprinkler and industrial pipe and fittings sold under the brand names of FlowGuard, BlazeMaster and Corzan, respectively.  Lubrizol’s CPVC compounds can also be found in products as diverse as exterior building materials (such as exterior cladding and fencing), industrial systems and aircraft interiors.
 
What are the different industries being served by your company?
Lubrizol produces and supplies technologies that improve the quality and performance of our customers’ products in the global transportation, industrial and consumer markets.  The Lubrizol Additives business segment is the leading global supplier of additives for transportation and industrial lubricants. The Lubrizol Advanced Materials segment represents a diverse portfolio of performance chemicals used in consumer and industrial applications including personal care and pharmaceuticals, coatings and inks and specialty plastics and materials.
 
What industry offers the greatest potential for your business?
The building and construction industry present major business opportunities for us since we offer piping solutions in the plumbing, fire sprinkler and industrial sectors.
 
Scarcity of energy resources has forced countries and companies to venture into the renewable energy sector.  What are Lubrizol’s commitments in this regard?
Lubrizol has invested in this cause by manufacturing products that use fewer non-renewable energy resources.  We remain committed to this cause and are always working to identify new and better solutions.
 
Lubrizol is a world leader in CPVC technology.  Can you explain this technology and its growing acceptance in the Indian market?
With regard to the popularity and acceptance of CPVC in the Indian market, we have experienced increased demand for our pipe and fittings sold under the FlowGuard brand name for plumbing applications.  FlowGuard pipe and fittings are available from ½” to 12 ” and produced according to a wide range of international standards including ASTM F439 (schedule 80), ASTM F441 (schedule 40 and 80), ASTM D2846 (copper tube size) and EN ISO 15877.

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